by Niko Balkaran | Sep 25, 2025
Denim made its return this summer to Gap Inc. and American Eagle Outfitters, Inc.’s window displays. Fueled by viral ad campaigns, the once-faded brands have been riding a three-month stock surge, defying a fickle retail market and tariff worries. Gap stocks have...
by Ella Feldman | Sep 17, 2025
Online critics have pitted two celebrity-led denim campaigns against each other: Sydney Sweeney for American Eagle and Gap’s collaboration with KATSEYE. Wall Street thinks they are both winners. Since American Eagle Outfitters rolled out a series of controversial...
