by Coralie Carlson | Nov 4, 2024
Target is reaching for the stars – Blake Lively, Taylor Swift and Ariana Grande – to help lure customers into stores. The Minneapolis-based retailer is leaning into flashy partnerships with celebrities like Lively, Swift and Grande in an effort to boost sales, which...
by Shukria Bayan | Dec 15, 2023
The last year has been a difficult one for Etsy as it grapples with winning back customers amid a post-covid slump marked by changing consumer spending habits and a weakening economic background. To lure back shoppers, the company is going all-in on advertising. ...
by James Van Bramer | Dec 3, 2023
To increase profits after the Hollywood strikes hit the streaming industry this year, Netflix chose the easiest and most lucrative option: raising prices to drive growth in its ad-supported subscription tier. The move may boost the streaming giant in the short term,...
by Arvelisse Bonilla Ramos | Nov 26, 2023
Artwork generated using only the generative tool available in Adobe’s photo-editing software, Photoshop. (Image: Arvelisse Bonilla Ramos / Adobe Stock) Richard Artze, a professional graphic designer since 2009, is used to improving the quality of his work by...
by Randi Love | Nov 28, 2022
Antidepressant drugs have been on the market since the 1950s, but Axsome Therapeutics is betting its new treatment will have a major impact on patients and doctors. In late October, the company launched Auvelity, a prescription-only, fast-acting, oral medication aimed...
by Cailley LaPara | Nov 25, 2022
Fashion rental startup Rent the Runway touted an audacious goal for about a year: become the “Amazon Prime of Rental.” In March 2019, co-founder and chief executive Jenn Hyman gave CNBC anchors an idea of what she meant. “Anything that you do not use...