Leggings Built Lululemon. Will They Bring It Down?

Leggings Built Lululemon. Will They Bring It Down?

Lucy Faust was a typical Lululemon Athletica Inc. customer. Introduced to the brand as a teenager, she bought activewear from the company for several years.  “They were the first big brand to sort of do athleisure and prioritize a comfortable fabric,” Faust said. But...
Lululemon Grows Fast But Its Rivals Do Not Stay Stagnant

Lululemon Grows Fast But Its Rivals Do Not Stay Stagnant

Anne Howard, a mother of two teenage daughters in San Francisco, said she was a loyal Lululemon customer and enjoyed shopping at a store near her home. But when she bought a gift for her husband this holiday, she chose Nike jerseys because the No. 1 pick for her...
Even in Pandemic, Lululemon Expands Stores

Even in Pandemic, Lululemon Expands Stores

While many retailers are cutting back or even going out of business in the pandemic’s economic downturn, Lululemon Athletica is the rare exception with plans to open 30 to 35 new stores by the end of 2020. The continuing work-at-home environment has accelerated the...